Monday, August 2, 2021

5 Brands That Are Great Alternative To Nykaa- Explore Your Options To Beauty & Fashion

Extracting the upright makeup brands from the chiliad of brands flooding the market can be intimidating sometimes. Selecting the right cosmetic products has to pass through a long screening process including suitability for the skin-type and the price range. And spending more bucks requires more caution. If you frequently buy cosmetic products, chances are that Nykaa is your go-to place to shop what you need. Not just cosmetics, Nykaa Fashion is another vertical of the disruptive Indian startup that is taking space in the beauty and wellness industry.

The platform is undoubtedly valuable for women to shop from the wide range of products. However, there is no reason why you should limit your options. There is plenty of other similar beauty and wellness e-commerce platforms that provide a wide range of products at the competitive price range.

So if you are looking for alternatives of Nyka, search no more!

Top 5 Alternatives of Nykaa To Expand Your Beauty And Fashion Horizon


Sugar is an Indian cosmetic brand that has exponentially expanded its presence offline in the market. It was launched with a vision to layout vivid and finest makeup products for every woman. It sells every beauty-related product and also has its outlets in some major metro cities.

The x-factor which gives Sugar an edge over others is the price range of its products. The platform has a flexible price, comfortable for each customer base. The brand has already made its touchpoints on foreign coasts with an online presence in the US and retail in Russia. The marketing strategy that is working in favor of sugar is the omnichannel motion strategy. Sugar is now making collaborations with celebrated influencers, brands, and entities for more crowd exposure. For further their plans are for retail marketing together with erecting peculiar and quirky merchandise. 


It is an online e-commerce website for selling products like cosmetics, skincare, fragrances, and hair care. Purplle provides you a room to expand your horizons of cosmetics and wellness needs. Currently, the platform hosts more than 600 cosmetic, skincare and haircare brands for women in the age group of 21-35 years. What makes it stand out is the wide variety of exclusive range that the website offers including rare brands like ‘Gravitale’,’Vipera’ and ‘Moda’. International brands contribute somewhere around 20% of their sales. They also have a private brand named ‘Stay Quirky’ and by reviews, people are fond of its eyeliner pencils. 


This is a European eCommerce website that hosts the cosmetic products of a plethora of international brands. There are dedicated sections for every category including hair care, skincare, makeup, fragrances, shower essentials, and wellness. Through this website, you can put your hands over some very sustainable international cosmetic brands like Huda beauty, IOMA, Decleor, and many more.

Feel Unique offers massive discounts on international cosmetic brands. Since this is a European website, the buyer is required to make purchases worth Rs. 7500 or more to avail free delivery service. Their prime strategy to attract and retain customers is free gifts and tempting vouchers. The platform is loved for providing a hundred percent authentic products across more than 500 brands.

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NEWU is a centralized one-stop destination for beauty products. Newu provides a rich variety of skincare, haircare, makeup, grooming products, body essentials, and others to choose from for the customers. They will legit make your shopping experience pleasant with amazing deals. Newu offers its buyers free delivery on a minimum purchase of Rs. 500 which is indeed a deal to sign as a free delivery benefit at such minimal cost is rare to find over eCommerce websites. Their customer reviews testify to the authentic range of products that they offer.


This eCommerce website brings out everything elegant, innovative, and gleaming for women. Planteves provide a broad range of products to select from such as baby essentials, beauty cosmetics, and men’s nurturing and grooming line. You’ll experience speedy delivery of your products with stiff packaging to keep your products safe during transportation. They do offer some enticing discounts on their clearance and you can also enjoy free shipping over your products with a minimum limit.

Get your hands full of great deals and beauty products from shopping through any of these websites. Whether it’s day or night, find pertinent products to make the most out of your cosmetics and skincare range by using these websites as a mediator.

Manika Sharma
Manika Sharma is pursuing a bachelor's in computer applications and plans to pursue a Ph.D. in English Literature for her love for writing. A skater and avid debater, Manika makes sure to nurture her adventurous side with occasional activities like rock climbing.






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